I think we need to move from a sales-based company to a valuebased company that acts because we recognize the value of taking responsibility on CSR more holistically and aim for more prosperity for all. A good example here in the Netherlands are the donations we make to the Dutch Children Cancer-free Foundation through our customer survey program. When customers fill in the survey, we make a donation to the Foundation.
I believe we can take our focus on quality products and services to the next level and apply this knowledge and expertise to CSR to deliver quality products in a more sustainable way.
At our office I also hope to see more effort on lowering our environmental and carbon impact. We will move to another building soon and with the implementation of ISO14001 I hope we will pay more attention to CSR once we’ve moved.
The CSR possibilities are endless and we just have to do it. The offsetting and carbon reducing activities of the UK are an excellent example of how we can make CSR work on the environmental side. Offsetting is of course not the only answer to global crises such as climate change, but it is an important step to take as an organization.
For me, ‘Made for Life’ means broadening our scope and diversifying our perspective from the patient as the sole stakeholder to other stakeholders as well. I think about charity, helping people in other countries, performing essential research with partners and more. And we want to start thinking beyond human welfare. Think about the donations we make to the Dutch Society for the Protection of Animals after our Veterinary webinar ‘Medical Imaging for pets. Made for Life is literally for everybody and everything.
Jarno Heemskerk
Benelux Regulatory Affairs & Quality Assurance Officer
Canon Medical Systems Nederland
Canon Medical Systems Corporation has sponsored Masato Koyamada since 2015. We support Mr. Koyamada because he is an active and talented sportsman despite losing his right forearm in an accident at the age of 2. In addition to his own athletic activities, Mr. Koyamada is also making efforts to improve the level of Japanese golfers as a director of the Japan Golf Association for the Disabled. He told us that he hopes to make golf an official Paralympic sport at the next games in Los Angeles. His dream as a player is to participate in a senior tournament and win a gold medal at the Paralympics!
As a token of our sincere appreciation to medical personnel and others involved in daily efforts to prevent new coronavirus infection, we donated 10,000 protective suits to the city of Otawara, where our head office is located, and the neighboring city of Nasu-Shiobara in Tochigi Prefecture.
These protective suits will be used at vaccination sites, accommodation and treatment facilities for mildly infected patients, and nursing care facilities.
At the FINA Swimming Diving World Cup held at the Tokyo Aquatics Center, we used our novel coronavirus testing solution to conduct on-site testing of visitors, staff and athletes every day for nine days in a row.
© CANON MEDICAL SYSTEMS CORPORATION
© CANON MEDICAL SYSTEMS CORPORATION
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